NVC Lighting Expands Overseas LED Business to Increase LED Product Revenue


Wu Changjiang, CEO and Chairman of NVC Lighting, said at the press conference of the interim results that the LED product business will continue to grow. It is expected that this product will account for 5% of revenue in 2011 and expects to develop gradually with internal resources. In 2015, LED The proportion of products increased to 50% of revenue.
He continued to refer to this year, and the Group has become a strategic partner with Keyui and other LED giants such as Taiwan Star Power. At present, LED production technology is relatively mature, the cost has dropped significantly and there is national policy support. Therefore, it is a good time to expand LED business. . Vice President and Chief Financial Officer Tan Ying revealed that overseas sales currently account for 22 of the Group, but overseas development opportunities are large and sales growth is strong. Therefore, the proportion of overseas sales is expected to continue to increase. Wu added that it is normal for overseas business to account for 60 to 70.
According to the performance report, the Group's sales revenue in China increased by 33.7 to US$200 million, while international sales revenue increased by 22.3% to US$62.76 million. He also pointed out that the Group will add more than its overseas mature markets to promote its own brands and strengthen the development of emerging markets. It plans to add 5 specialty stores and 30 dealership stores in Saudi Arabia, Cambodia, Myanmar and India.

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